Fundamentals Of A Successful Product and Design Team

The ingredient list of a successful product and design team consists of a dash of knowledge, a pinch of experimentation, a cup of creative energy, and a spoonful of trust. Or that’s the basic recipe, at the very least.  When a team grows from one or two individual contributors to a larger, more diverse one, […]

Different Types of Personas in Product Management

Businesses create products to address specific issues faced by distinct demographics in particular spheres of life. In-depth knowledge of these groups’ motivations, difficulties, aspirations, and self-perceptions are important. It is also necessary to know what messages these groups find convincing. Organizations that create and deliver products without knowing who they’re for and what issues they’re […]

Roadmap Experiment with Spotify Backlogs

When we swipe through our phones, it’s natural to find some apps that are used regularly and some that we haven’t even logged into after installing them. Spotify, an app that doesn’t need an introduction, definitely falls into the first category. An example of a great digital product, it provides an unmatched listening experience as […]

5 Roadmap Practices That You Dont Want To Do in 2022

Understanding why roadmaps fail, how they cause alignment issues for small and big teams alike Thanos’ ultimate purpose was to wipe away half of the universe’s inhabitants. For his plan to work, he needed the six infinity stones spread around the cosmos. In all of his actions, he prepared meticulously, had a specific goal in […]